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email marketing

The Influence of GDPR on e-mail marketing and what can you do about it

E-mail marketing has been going strong for years. Although many predicted it would not last as a successful Marketing Model, it did. The spammers were eliminated, and the real, exciting content writers survived.E-mail marketing gave marketers the option to communicate with their customers on a personal level. With new AI Technologies, it managed to provide…

Direct marketing, millennials and postcards, is it possible in 2019?

In our world of digital technologies and online channels, old-school marketing techniques like sending physical mail seem obsolete. But direct marketing is still a great way to reach your audience. Even more so lately, since consumers are overwhelmed with digital advertisement. Direct marketing is a form of marketing that allows companies to communicate with their…

Affiliate Marketing: What Is It and How to Get Started

You’ve probably heard about many types of marketing: inbound marketing, pay-per-click, email marketing, social media marketing and so on. So now you may be wondering: what’s affiliate marketing? To put it in simple terms:Affiliate Marketing is a system where you as an affiliate make money by promoting other people’s products and receiving a commission for…

What to do if you end up on the Yandex Blacklist

Yandex is a russian international corporation specializing in internet services and products. It is incorporated in the Netherlands and primary used by the public in Russia. Yandex is ranked as the 4th largest search engine in the world. Yandex’s main competitors on the Russian market are Google, Mail.ru, and Rambler.Yandex Safe BrowsingYandex Safe Browsing verifies…

How to Setup Google Analytics on a WordPress Website

If you have a website but you don’t have Google Analytics installed, or you don’t know how to do it, read this post. I’ll explain what Google Analytics is, how to install it on a WordPress website and what benefits you can get from doing so. Let’s start by taking a look at what Google…

Google Analytics

Benefits of tracking these 3 Google Analytics Metrics

If you are a webmaster than you are probably familiar with Google Analytics, and even if you aren’t you probably heard of it. In many cases webmaster install Google Analytics on website and forget about it, while many webmasters don’t even bother setting it up. So what is the big deal about this tool and…

Why we use Mailchimp and your business should to

We started using Mailchimp as our marketing platform for email and newsletter campaigns about a year ago. Although that isn’t such a long time, we can say that the first 8 months we didn’t use (or know) half of the benefits Mailchimp delivers to business owners. It wasn’t until August when we invested some serious…

Marketing Customer Journey

Digital Marketing Customer Journey

A marketing strategy is the first step in improving your company’s online presence. But sometimes it is not easy to understand what it means. That’s why we’ve created this Marketing Customer Journey infographic. You can see all the steps that lead to the creation of your marketing strategy. After that you will find some frequently…

Content Marketing Funnel – case study

Everybody who once in their life took an economics class heard about the funnel- whether it’s the marketing or sales funnel, the purpose is the same. It’s a visual representation of the customers path on its way to making an order or conversion. In this digital age of ads and banners, a new type of…

3 Easy Methods for SEO Link Building

You finished creating the content on your website by following onPage SEO rules, but you are unsure what to do next? You probably already heard of link building, but you not sure what is it and how to do it.If you are wondering if link building really is necessary for better search engine results ranking…

digital transformation

Digital Transformation: 3 main things every business owner should know

Business owners are the first ones who are affected with any major technological discovery or change. It affects the way they run their business, the way they produce products and delivery services, and the way they handle their employees. The change that has been going on for quite a while is Digitalization. In this article,…

Facebook Canvas Ads

Tips for using Facebook Canvas Ads

Facebook Canvas Ads can help you achieve any business goal because they offer you completely custom digital place where you can grow your  multimedia stories. Canvas Ads are a great experience where you can use mix of a video, picture, text and CTA (call to action) button with which you will make beautiful and efficient…

Tips for creating a sitemap

Creating a sitemap is usually one of the first steps in every search engine optimization (SEO) campaign. By creating and submitting a XML sitemap to search engines, you can quickly increase your traffic and search engine rankings. In this post I’ll talk how to create a sitemap for your website. Search engines can crawl your…

ppc

PPC: How to Succeed With Pay Per Click Advertising?

Are you looking for a way to grow your business faster? If you are, then PPC may be the solution you were looking for. Business owners and marketers have many options how to attract customers and achieve their marketing goals. You can concentrate on producing great content, or try to increase your visibility in search…

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